I observed a big problem in the country's commerce ecosystem and together with my team created a product that lets buyers and sellers exchange payments in a secure way unavailable before. The solution allowed the seller ship the product only after their customer deposited the payment, and the buyer to see their money released to the seller only after they received the product. We also act as an intermediary between merchants and customers, which is new to Nigerian market. Overall, Safeli.ng is a one-of-a-kind P2P transaction protection solution that is specifically designed for the e-commerce and professional services industries.

Implemented features Drive Safe: Monitoring and Recording Driving Behaviour and Drive Insights: Business Intelligence tool kit for visualisation from ideation to successful release

• managed a team of over 150 people as a cross-domain coordinator.

• built a new client path between applications from scratch

• moved the range of more than 1 million products.

• set up integration between personal accounts of applications for seamless purchase of goods in one and reading in another

• built a new client path between applications from scratch

To inform customers about Eze's expanded operations and device categories, we redesigned the marketing website. A clear direction was established for development and layout organization with a content-first approach. Working with the marketing team and a designer, we arrived at a design that met our objectives. The redesigned front page effectively communicates Eze's unique value proposition and showcases the different device types available on the platform.

Dating apps, while popular, had users spending excessive hours daily, leading to notable frustration. Research from smalltalks.ai indicated that the average daily usage was a substantial 1.5 hours, with a staggering 70% of users experiencing anxiety post-use. To address this, I developed an application powered by the advanced GPT-4 artificial intelligence. This AI not only mimics human interaction but crafts initial messages based on individual profiles, engages in meaningful conversation, and establishes emotional connections using a meticulously curated pick-up database. Once a rapport is established, it proposes a real-life meeting and notifies the human user, thus streamlining the dating process while reducing user stress.

I have been helping start-ups, scale-ups & SMEs grow using consumer psychology for the past 18 years

GregTraider is a streamlined framework designed for automated online trading and trading strategy backtesting using historical data. It simplifies the process by allowing users to write a single strategy for both backtesting and online trading, eliminating the need to rewrite and adjust strategies for different platforms. The primary benefit of using Gregtraider is that you only need to write and adjust your trading strategy once for backtesting, and it is immediately ready for real trading. This saves you the tedious work of rewriting and testing your strategy multiple times.

As an iOS developer in FG BCS, a leading investment company in the Russian market, I contributed to their app for private investors. We wanted to enable our users to top up the card balance with Apple Pay. There was no direct way to implement this flow, so we had to leverage a third-party service that created an order for the refill amount and transferred the payment to the client’s card using our API. The transaction processing and balance renewal on the screen were imitated.

The purpose of the task:

1. Simplifying the user path

2. Increase the conversion rate on the site"

"The process of task implementation:

1. Requested a layout from the project designers;

2. I set a task for the layout team - to make widgets according to layouts from designers;

3. After making up the layouts, I set the task to the support team to conduct checking on all possible devices and browsers;

4. After checking the widget, I sent a detailed plan for implementing the mechanics to colleagues on the project side;

5. After receiving confirmation from colleagues on the project side, the mechanics were implemented. "

"On average, about 150 users placed an order a day through the "Buy in 1 click" button"

Result:

1. Increase order conversion by 24%;

2. Collect about 10 thousand phone numbers for further communication via SMS channel.

After conducting A/B testing, the mechanics were launched at 100% of the traffic on the project. "

PROBLEM:

Using Amplitude and moseif tools, noticed that there was a lot of drop off early on at Dojah especially during compliance stage. Compliance requested for documentation via mail which created room for a lot of forth and backs with the customers.

SOLUTION:

Reworked the onboarding at Dojah, once users does the first set of information signups which includes email, company name and product you want to use, they are directed to calendly to book a demo of our product. The personal touch from sales during demo, they will more likely want to use the product.

After demo, they are sent automated link to complete their sign up which includes uploading compliance document on their dashboard. At the admin dashboard, the compliance analyst views the documents. If the documents are good to go, the approval is toggled. Then user is verified to use our services.