COMMUNITYAskapro
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Head of AnalystAvito

Alexey

Head of Analytics
Web analytics
Team management
AB testing
Marketing analytics
Retail
Russia
AB Testing Platform
Web Analytics System
Internal product
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Open to
Consulting
Alexey's cases
Web analytics
Team management
AB testing
Marketing analytics
Retail
Russia
AB Testing Platform
Implementing Universal AB Testing and Web Analytics Across Platforms
  • Developed a universal platform for AB testing.
  • Led the setup of a web analytics system from scratch across multiple websites and a mobile application, including change monitoring and business reporting.
  • Built a team of marketing analytics to assess the effectiveness of advertising placements of various partners on the site.
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